BrandAlert
Email Brand Monitor
Do you know who is using your brand to sell their product?
Brand Alert is the first keyword search tool exclusively for email. It allows
you to track how any keyword you define is being used and/or referenced in
commercial email. LashBack monitors data from over 7 million email sending IPs.
This unique datastream of real-world consumer email grows everyday. Your brand
is in it, but where? LashBack can tell you.
All advertisers can now benefit from the marketing industry’s authority on email
compliance and reputation services. Brand Alert allows anyone to track and
manage how your important keywords are being marketed through email. In
addition, you’ll have the intelligence you need to identify the organizations
that are associated with the email being sent. This enables you to not only
monitor, but manage and enforce proper usage of your keyword terms or brand
policies throughout the Internet.
Service Benefits:
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Monitor brand names and/or trademarked terms
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See when and who’s sending email to specific domains
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Detect and research fraud and phishing
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Monitor ad network and affiliate behavior and enforce compliance
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Watch and track competition
The Brand Alert allows you to view the actual emails being sent which contain
your keywords, but it doesn’t stop there. It extends beyond email search
recording each hyperlink, redirect and website referenced. Users can customize
preferences to search through all links and extend their view all the way to
the final website destinations referenced in the email.
Receive email alerts which drive you into a web based system that allows you to
organize and track all of your email monitoring activities from one web-based
platform.
Product Features Include:
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Add and remove monitors instantly
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Specify keywords, phrases or domains
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Monitor emails, hyperlinks, domains and referenced websites
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Receive customizable email notifications alerts about your keywords
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View and save a PDF copy of all email messages to insure images are not lost
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Instantly extract hyperlink redirect maps from each message
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Archive messages which you have reviewed for future reference
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Record custom case notes next to each message
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Perform advanced intelligence research on the email sender
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Search the historical use of any term back through 2004.
Advanced Research
Brand Alert harnesses the power of LashBack’s vast email datastore to perform
advanced research into the identities of the organizations that are sending
email with your keywords. Our message level review automatically extracts the
sender’s IP address and other identifying information allowing you to instantly
generate detailed reports on that sender’s identity, reputation and other email
traffic which they might be sending.
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